I used Kahneman as the textbook for my behavioral investing course in Riga Business School. Gotta love a psychologist who stole the Nobel in economics from the economists.

As an opener of multiple mystery boxes this principle was always front of mind in decisionmaking: decoupling earnings from time spent and always, always coupling earnings to autonomy and creativity.

https://medium.com/age-of-awareness/youre-not-a-capitalist-until-84870880fbf0

I failed at several businesses, but one took 20 years to fail.

Luck, high risk and failure tolerance and timing were also crucial, though not viable as a strategy; pivoting from academia to self-employment just as the greatest macro bubble in world history was getting started.